
That’s interesting, and I also love hearing about the cruise influencer! In the product area, many states have consumer fraud statutes that are so broad that class actions are filed based on the merest suggestion that something might make you lose weight, make your clothes whiter, or whatever. Most of the time they do not succeed, but they cost the manufacturer a boatload of money to defend. Think of an aggrieved class of Swifties who contend they would not have bought the book but for the suggestion that Taylor wrote it. I think you are right that it would not be a successful lawsuit whether filed by Taylor Swift to defend her right to her identity, or, on the other hand, by purchasers of the book but this would make s great hypothetical in a law school class. Definitely unethical.
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